I first started blogging in 2009. What started as a hobby eventually turned into opportunities to learn about content creation, digital marketing, photography, videography, networking and PR.
Some brands I have worked with in the past include L’Occitane, Marc Jacobs, Guerlain, Laneige, Clinique & Crabtree & Evelyn. My YouTube channel presents yet another opportunity for content creation, outreach and growth.
The blog and its platforms currently have a total monthly reach of 11.8K, where 64% of its audience are between the ages of 21 and 29. Instagram posts have an average engagement rate of 15%, while Instagram Stories have an average engagement rate of 11%.
Today, the blog remains a personal avenue for growth in the content creation, networking and digital marketing sectors.