Review + Giveaway: Naive Beauty’s Magneteyes Under Eye Algae Mask*

by Roxanne C.

Naive Beauty is an Australian beauty brand and this is my first run-in with a product of theirs. The Magneteyes Under Eye Algae Mask range serves to reduce puffiness, dark circles and wrinkles around the eyes. Now let’s see if it worked for me!


More about the product: The masks are Naive Beauty’s first products and are sold as ten separate pairs in a box. They are made from naturally derived ingredients like algae, collagen and cellulose and are paraben free.

To use them, simply peel the backing off to get the pads out. Then, place the eye pads under your eye (instructions with diagrams are provided in the box) and leave them on for about half an hour. After removing them, you don’t have to wash your face. Just apply your normal eye cream over to lock the moisture in.

Instructions on the backing

A pair of the eye pads

Me and my freshly cleansed face

With eye pads on

After removal of the eye pads

What I like about the product:

1) Naive Beauty does not test on animals!

2) The cooling sensation when applied onto my skin.

3) No allergic reactions on my side.

4) Slight fragrance of the masks.

5) It works. The instant I peeled the masks off, I could see a significant brightening of the under eye area. Eye bags were gone and so were the dark circles. I’m not so sure about wrinkles though, because I don’t really have them yet (kudos to my twice daily regime of eye cream). Seriously, I was really impressed by the change and only after one usage!

Neutral feelings about this product’s:

1) Packaging. I think it could be prettier.

2) Although you don’t have to lie down with the masks on, you can’t exactly laugh or make exaggerated facial expressions or the masks will slide down.

What I dislike about the product:

1) It’s pretty hard to peel the backing off to get the masks out.

2) When first put on my skin, the masks slide down all the time and only manage to stay put after a while when they have sort of dried up a little.

Other thoughts:

I really like this range of eye masks. It reminds me of the time I tried Laneige’s Water Bank range and was surprised with the immediate results. The effect of a brightened under eye area doesn’t last for long though, so I advise using the masks only when you really need to, like when you’re headed for a big party and want to look your best, or when you’ve just had a gruelling period of too much studying!

Ingredient List

Pure Water, Sorbitol, Propylene Glycol, Hydroxyethyl Cellulose, Xantham Gum, Dimethylpolysiloxane Hydrolyzate (Water Soluble Silicone Oil) and Hydrolysed Collagen (Hydroxymethyl + DMDM Hydantoin).

Wait, there’s more

I’m giving away one box of masks each to two lucky readers! All you have to do is to post a comment on this entry (something relevant to the entry) and be an onsugar follower of my blog. This giveaway is open to international participants. Contest period starts immediately and ends at the end of the month! I’ll pick the two winners via Random.org and notify you if you’ve won. It’s my first giveaway ever, so please do support me and take part! =)



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* This product has been sent to me for my review. Like all my other reviews, everything stated here is objective and honest.

9 comments

lisuatying January 8, 2011 - 11:31 am

Enter me!
what eye cream are you using? it sounds good in preventing wrinkles.

Layla88 January 8, 2011 - 2:44 pm

Enter me!
Ooh perhaps lying down in the first minute or so might help the mask set in, afterwards it might be easier to walk around n do stuff!

lacedivory January 9, 2011 - 6:04 am

lisuatying: i'm using clinique's all about eyes rich.
Layla88: i tried lying down! but it would slide sideways… lol.

Dora89 January 13, 2011 - 1:11 am

enter me, please!
I've AWFUL dark circles (no eyebags, just huge purple circles…), and I've tried EVERYTHING, but nothing helped… this looks very promising!

littlewonder33 January 16, 2011 - 4:13 pm

you dont have any dark circles or bags under your eyes to begin with, but it does appear to brighten under your eyes after using it! im always on the hunt for under eye masks, i tend to have dark circles under them 🙁

llydiall January 26, 2011 - 6:52 pm

enter me! 😀 oh gosh my dark eye circles are BADDDD. plus im too lazy to use an eye cream.. hee. i hope to win this so that my eye area could be brighter 🙂

quinieleong February 1, 2011 - 8:13 pm

enter me! my dark circles are hopeless!

lacedivory February 2, 2011 - 2:39 am

The winners have been picked! Do check out the results (an entry on this blog) on 3rd Feb 2011! =)

Review: The Leaders InSolution Hydrogel Eye Therapy Patch - Laced Ivory: Beauty, Fashion, Lifestyle : Laced Ivory: Beauty, Fashion, Lifestyle July 13, 2012 - 12:01 pm

[…] Eye Therapy Patch is something most of us late sleepers can stock up on. It’s similar to the Naive Beauty Magneteyes Under Eye Algae Mask, and it’s used in a similar fashion. Simply peel the Hydrogel Eye Therapy Patches off the […]

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